TURNER PR brings on Malcolm Griffiths as a SVP in the firm’s New York office. Griffiths was most recently country manager with VisitBritain’s national tourism office in São Paulo, Brazil, leading integrated marketing efforts across paid, earned, owned, trade and UK Government partner channels. Before that, he was a VP at Development Counselors International. At TURNER, Griffiths will lead a client portfolio that includes Tourism Australia and Tennessee Tourism. “Malcolm further strengthens our ability to create robust, sophisticated and authentic campaigns across a mixed medium spectrum,” said TURNER president Christine Turner. “And as a member of our leadership team, he will provide tremendous value supporting the professional growth of associates, business development and key agency initiatives.”
verily appointments Alix Hart CMO. Hart was previously head of content and digital strategy at the company. Before coming to Verily in early 2021, she was global head of digital marketing at NVIDIA. She has also held marketing leadership roles in companies across a variety of industry sectors including Symantec, Best Buy and Time Inc., with responsibilities for brand, PR, e-commerce, digital and media. At Verily, Hart will be responsible for all brand, digital and product marketing efforts, and overall marketing operations. “Alix has brought a data-driven, strategic approach to marketing for our core businesses,” said Verily president and COO Stephen Gillett. “Expanding her role to CMO will continue to benefit our portfolio.”
|Dominique Ellis Falcon|
The Ehrhardt Group promotions Dominique Ellis Falcon to VP of account services. Ellis was previously director of account services at the agency. Before coming to TEG, she ran Dominique Ellis Public Relations. In her new role, Ellis will foster opportunities for agency growth and continue to guide TEG staff in client development and agency operations. “Dominique has few peers in how she builds relationships. As important, she is an exceptional leader at TEG, providing solutions and fortifying relationships for two of our most valuable assets – our clients and our team,” said The Ehrhardt Group president Marc Ehrhardt.
Yext hires former Amazon Web Services head of Americas Marketing Raianne Reiss as CMO. Reiss was most recently at software company Elastic, where she served as vp, marketing. In her new position, she will oversee Yext’s global marketing organization and be responsible for building and strengthening the brand and increasing demand for the company’s solutions globally. “She has deep expertise in our key audience segments and the customer-centric approach that it takes to further enable our customers’ success and bring new users into the Yext community,” said Yext president and COO Marc Ferrentino.