Yascone family creates ‘Stay in Louisville’ bourbon tourism company


The Kentucky Bourbon Trail brings in more than a million travelers each year, who set out across the state in search of the commonwealth’s beloved spirit.

But to the Yascone family? It feels more like the Kentucky Bourbon World than lone a trail.

For the past eight years, they’ve hosted international groups in their string of 11 private rentals that stretch from Louisville to the Appalachian Mountains. Much like Americans seek cultural experiences when they travel the globe, the visitors who come from Korea, China, Japan Spain, Australia, and the United Kingdom are eager for an authentic Kentucky adventure. Through Yascone Enterprises and its hospitality focus the family of entrepreneurs has become experts in curating travel throughout the Bluegrass State.

Bourbon tourism:How a single change kickstarted a new kind of Kentucky bourbon tourism

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