Seizing Social Commerce Opportunities For A Successful Multi-Platform E-Commerce Strategy

Seizing Social Commerce Opportunities For A Successful Multi-Platform E-Commerce Strategy getty In order to provide a seamless shopping experience, brands must focus on social commerce as part of their larger e-commerce strategy. Social commerce takes on many forms including in-app purchases, shoppable advertisements, organic shoppable posts, influencer content, live-streamed videos, just to name a few. …

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